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5 Ways To Attract Investors To Buy Into Your Business Idea

The fact is this, no matter how crazy your business idea is, there is always one investor out there, willing to undertake the risk with you and invest in it, but it all depends on you and how you are able to convince the investor.

Unlike, in the past years, when it was difficult to find investors, the internet and the social media channels, have made it, very easy, to find and attract investors.

That dream of yours does not have to die because, you do not have the financial capability, to breathe life, into your business idea.

All you have to do is to prepare yourself and work on your pitch and you will see investors swimming up to you.

Below are 5 ways, through which you can attract investors, to buy into your business idea:

Find A Way To Always Put Yourself Out

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If you do not shout, nobody will hear you. You need to find a way, to put yourself out there and make yourself and your start-up, very much attractive.

Create your website and social media accounts. You should, also, work on contents that will, extensively, promote what you do. Go out to start-up events and network.

Prototype And Verify Statistics

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Nothing attracts an investor, faster than a working prototype.

Once you can show an investor a verified proof, in the form of a working prototype, or, well researched and verifiable statistics of your idea, you are good to go.

You will not need to spend, lots of time, convincing them, as the working prototype of your business idea, will sufficiently convince investors, to part with their money.

Have Co-Founders

You need a team of brilliant minds that understand the business idea that you are proposing.

When you show investors, the rich strength of your team that you are working with, they tend to believe, immediately, that you know just what you are talking about.

Co-Founders, make the start-up journey, somewhat easier, unlike a one-man show.

Most investors seldom invest in one-man start-up, primarily because, it is, basically, not possible for one man, to possess all the knowledge needed, to push a start-up.

Build up your team strength and always project them, as investors are always on the lookout, for this.

Join A Start-up Incubator/Accelerator Program

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This is one of the easiest ways of attracting investors to your business idea.

You may end up graduating from an accelerator/incubator program and not get funding, but the odd at which you will attract investors has greatly improved.

Accelerator/incubator will put you out there, for investors to take notice of you.

Your Pitching Prowess
Business idea - cfamedia

Credit: startupnation

You just have to learn how to sell your business idea to investors in 60 seconds.

Most investors are busy individuals, with little time to spare.

You need to perfect your pitching prowess. Practice pitching, every day and always be ready, at any time, to pitch.

Good pitch attracts investors, who are ready to fund your business idea.


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